
Introduction
According to Matt Davies Stockton, social media users are still growing since a significant fraction of the world’s population is yet to go online. So, the 2.5 billion active worldwide social media users are only expected to rise in the future. That’s why social media marketing is so successful. Let’s check out social media marketing mistakes you need to avoid.
The Mistakes
1. Ignoring vital data – Without a proper plan and analysis, you can’t come up with a successful business strategy. To know about the appropriate actions and guide your marketing decisions, you need to analyze all the data available to you. Thankfully access to data is easier than ever. With the right tools, you can find the real-time data you need within minutes.
For instance, Facebook offers an ‘Insights’ section for pages. It offers stats on the performance, engagement, and reach of the page. You can …